Design Prototypes / Apple x Hartmut Esslinger
In 1982, Apple was in its sixth year of existence, and Steve Jobs, Apple’s cofounder and Chairman, was twenty-eight years old. Steve, intuitive and fanatical about great design, realized that the company was in crisis. With the exception of the aging Apple IIe, the company’s products were failing against IBM’s PCs. And they all were […]
AppleApple IIeApple IIIApple LisaHartmut EsslingerMACMichael Scott