Lofticries’ is a music video exploring the stoicism of psychically connected characters confronted by surreal, climactic moments. It is also a song off my favorite album of the year by Purity Ring.

Let’s get weird. Here is the official music video for Purity Ring‘s Lofticries directed by AG Rojas. The glitchy transitions, between the long tracking shots, were done by The Moving Picture Company (MPC).

As a bonus, below is an unofficial Lofticries video (composed of clips from a 1974 Swedish film titled, Thriller: A Cruel Picture) by David Dean Burkhart and the official video for Fineshrine directed by Young Replicant.


via P4K